B2b sales Managementfor scandinavian software company
Sales processes and operations
From new CRM system to retaining to key customers
The client is a Scandinavian supplier of development software for upgrading and web enabling ERP business systems.
Design of sales processes and operations for a Scandinavian software company
Existing sales were handled by the company’s consultants, but the company needed to professionalize its entire sales process and build a sales organization to make it easier to obtain new customers.
Procure database with potential client names. Choose and implement a CRM system. Develop processes for obtaining and retaining customers, including Key Account Mgmt. plans. Develop and introduce a tender structure and customer presentations.
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